Tumblr has been sold to WordPress in $1.1 Billion but still no adult content
Tumblr has been sold to WordPress in $1.1 Billion but still no adult content. Tumblr gets a new owner, Verizon has agreed to sell Tumblr to Automattic Inc., owner of WordPress.
The deal comes after Verizon purchased Tumblr from Yahoo in 2017. It’s rumored that the Verizon-Automattic deal was for less than $3 million, which is far below the $1.1 billion Yahoo paid for the once-mighty Tumblr back in 2013.
As social platforms like Instagram and Snapchat have grown, the blogging site Tumblr has dropped in popularity. In December, Verizon banned all adult content from the site, which led to user boycotts.
Despite the drop in users after the ban, Automattic Inc. CEO Mat Mullenweg told the Wall Street Journal there are no plans to reverse that decision.
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